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A next-gen entertainment studio

CreateRRR

Create. Revive. Remix. Revalue.
Words become things.

An AI-native studio led by a strategist who helped presidents and prime ministers win. We turn ideas, sleeping IP and stars into new shows, new audiences and new value.

What we do From a prompt
to a picture
to a universe
Create
We turn words into worlds: films, series, characters and stories, made with AI and directed by people.
Presidents & Prime Ministers · 4 continentsSony MusicParamountUniversalBMIVirgineBayNikeDellMastercardTIFFHBO Presidents & Prime Ministers · 4 continentsSony MusicParamountUniversalBMIVirgineBayNikeDellMastercardTIFFHBO
90min
SINGh, an AI rom-com musical feature, now finishing
110M+
organic views for our animated series, zero ad spend
~90%
less cost and time than traditional production
$1B+
in earned media across 20+ years of strategy
00 · In their words

Hollywood has seen the work. Here's what it said.

Producers, executives and storytellers who've watched it up close, on the record.

01 · What we do · Turn words into worlds
Create
From a prompt to a picture. From an idea to a universe.

Every project starts as words on a page. We take it from script to characters, keyframes, motion and a finished film, with one face held in every shot and a soundtrack written for it.

  • Features, series, specials and vertical micro-dramas
  • Original characters and worlds we own and grow
  • Dream projects for stars: the $20–50M film, made for about $500K
Proof · produced, not promisedSINGh, the world's first AI rom-com musical feature. 90 minutes, a multi-country soundtrack, now finishing.
Invest in us →SINGh is open to investment partners.
Making SINGh · behind the scenes
SINGh Agent · planning shot 8300:00:00
Shot 6000:00:00
Shot 60 · three takes on one moment
Review00:00:00
Director's review · backstage showdown
createrrr / render
INT. CAMPUS STAGE — NIGHT. Zara closes her eyes, takes the mic, and the whole room goes quiet.
  • Reading the script
  • Agent plans the shots
  • Locking Zara's keyframe
  • Rendering motion
  • Scoring and mixing
100% · render complete
SINGhA ROM-COM MUSICAL

INT. CAMPUS STAGE — NIGHT

Lights down. ZARA (20s) steps to the mic.

ZARA
(eyes closed)
Just once. For me.
Script
AGENT
Shot plan
Zara keyframeFRAME 0042 · LOCKED
Keyframe
MOTION
Motion
FINAL
Film
SINGh · Zara takes the stage00:00:00
02 · How we do it · Bring sleeping IP back to life
Revive
Old stories. Iconic IP. Still has life.

The IP you already own is the cheapest hit you can make next. Rights are held. The audience already exists. We bring it back three ways, alone or stacked.

  • Restore. Picture, color and sound brought up to today's screens.
  • Re-animate. The same characters and worlds, in brand-new scenes.
  • Re-host. New hosts for classic formats, human or AI.
Proof · 1,000 Ways to DieWe built the AI revival of the six-season cable hit for Original Productions (Fremantle), with two new hosts, Dax and Wably. The executive producer's verdict: “LOVE IT! We are ready to sell it!”
00:00:00
Building Dax & Wably

Before a single scene, we cast the hosts: faces, wardrobe, attitude and a reference board the model never forgets. Then they carry a whole season.

  1. Reference board
  2. Turnarounds
  3. Screen tests
  4. On air
The Heimlich00:00:00
The Heimlich · Dax & Wably
The balloon00:00:00
The balloon · Dax & Wably
1,000 ways to die · the revivalARCHIVE → LIVE
LIVE1,000 Ways to Die
  • Scan the original
  • Rebuild the hosts
  • Restage the world
  • Back on air
100% · back in circulation
Six seasons of a cable hit, sitting in re-runs. We brought it back with two new hosts and brand-new scenes, in the original's voice.
Also revived
Proof of method · Not for broadcast
Dong00:00:00

Dong

An '80s teen comedy, brought back: a boombox, a convertible and a party nobody forgets.

Proof of method · Not for broadcast
Proof of method · Not for broadcast
Undersea World00:00:00

Undersea World

A classic ocean explorer and his yellow sub, sent on a brand-new adventure.

Proof of method · Not for broadcast
03 · Proof of method · Not for broadcast (yet)
Remix
Same song. Same edit. A new story.

“Runaway Love” is a 19-year-old music video. We kept every beat of its edit and brought Zara Singh, running away from home, into the story with the singer she loves. Drag the line to compare.

Why it mattersLabels and estates sit on thousands of videos and songs. Each one can become a new scene, a new star pairing, a new audience, and a new line of revenue.
The ingredients · what we built first
01Zara character turnaroundZara · turnaround
02The Singer character turnaroundThe Singer · turnaround
03Location boards: the underpass and the candlelit vigilThe location · underpass, candles, crowd
remix · original vs. ours
☞ Try it: pick a view, then drag the line
Original · 2007Proof of method · Not for broadcast
Our remix · CreateRRRProof of method · Not for broadcast
Left of the line: the 2007 original. Right of the line: our remix, frame for frame.
Same beat, new scene · jump to a moment
04 · How we do it · Turn creativity into lasting value
Revalue
One story. Many paydays.

In plain wordsWe design every story as a universe that earns in multiple streams, from the soundtrack to the stage to the interactive fan experience (at scale, with AI). And because AI cuts the cost of making it by about 90%, projects nobody would fund at studio prices become worth making, and old catalogs start earning again.

Built to be fundedEvery line below is a reason for a partner to invest: music labels in the soundtrack, sponsors in the placements, platforms in the production, promoters in the tour.
the greenlight meter · what it costs

Feature film

Studio
$20–50M
Us
~$0.5M

TV pilot

Network
$2–5M
Us
~$50K

Live AI video · seconds

On screen
10s
Render
2–4s

Each comparison is drawn to its own scale, from the high end of the traditional range. Our bars are to scale, which is why they are thin.

Where the money comes fromSix paydays you can watch
1
00:00:00

Soundtrack & music rights

Original songs that pay every time they play, for years. The most predictable money in the universe.

2
00:00:00

Concerts & tours

The star of the film on a real stage, in every city where the audience already fills arenas.

3
00:00:00

Vertical series

Shot for phones, not cropped for them: 60–90 second episodes that end on a cliffhanger.

4
00:00:00

Brand partners

A product inside the story, and a different product in every market. Paid for once per region.

5
00:00:00

Regional versions

The same scene rebuilt with local faces, language, music and brands for each audience.

6
LIVE6,742 watching
Rendering your pick…
0.0s

Live streams & fan rooms

Live AI. We are at the forefront.
110,000,000organic views
zero ad spend

Fans type what happens next and it plays on screen seconds later. Right now, Norm rides a rollercoaster through his living room. Your turn: pick what happens next.

The full universe

One story. Twelve ways it earns.

Tap any line to see how it pays.

The IPOne storySongs that pay every time they play.
05 · The work

Taste is easy to claim. Press play.

Features, revivals, remixes, animation, war, comedy and commercials, ordered by taste. Every frame and every voice is AI, directed by people.

06 · The highest rooms

Presidents. Prime Ministers. Regulated industries.

Leaders listen to us, and we know how to talk to everyone else. Twenty years of high-level communications for world leaders, plus dozens of campaigns where everything is on the line.

Akiva Prell with Prime Minister Stephen Harper, reviewing campaign materials
Stephen HarperPrime Minister of Canada · reviewing campaign materials
Akiva Prell with Prime Minister John Howard
John HowardPrime Minister of Australia · campaign headquarters
Akiva Prell with Marco Rubio
Marco RubioUnited States
Akiva Prell with the Dalai Lama
The Dalai LamaHis Holiness, the 14th Dalai Lama
United States
The President

Three presidential campaign cycles.

Canada
The Prime Minister

The 2011 federal election war room.

Australia
The Prime Minister

Campaign communications.

Israel
The Prime Minister

Messages delivered by the PM himself.

Brands we've built for
Sony MusicParamountUniversalBMIVirgineBayNikeDellMastercard
Regulated industries
Oil & energyPharmaPharmacistsHealthcareMinistry of HealthWine, spirits & liquorTobacco
Also
CybersecurityFinTechRetailInternational tradeNonprofits
300+

World leaders on four continents.

Thousands of high-stakes statements, speeches, op-eds, slogans, one-liners and jokes. A #2 Amazon bestseller, a book with a $250,000 advance from Henry Holt and Co., an HBO documentary Bill Maher called “Brilliant,” and a Pollie, the Academy Award of political advertising.

The 2024 Pollie Awards Winners Book: “The Oscars of political advertising”
07 · Rapid response

The news breaks at 9. We own it by 9:05.

Twenty years of rapid-response creative, now running on AI. It has generated more than $1B in earned media: coverage and views that were earned, never bought.

09:05:00
PUBLISHED 09:05
Is your job safe from AI?00:00:00
  1. 09:00
    Something happens.A headline, a viral moment, a rival's launch.
  2. 09:01
    We find the angle.The one line people will repeat by lunch.
  3. 09:02
    Script and one-liner.Written by someone who has done it for presidents.
  4. 09:03
    Render.Characters, voice and music, made in minutes, not days.
  5. 09:05
    It's out. Everywhere.While everyone else is still in the meeting.

In plain wordsWhen something happens in the world, most brands and leaders wait days to respond, and by then the moment has passed. We put out a finished, on-message video in minutes – to ride the wave and make a bigger splash in the world.

08 · The studio

Partner with us. Work with us.

Six ways to work together, from a single rapid-response spot to a full slate. Pick one.

09 · Why now

Entertainment is getting much bigger.

Hollywood is going through a transformation, not an extinction. New money, new formats and new studios are arriving at once.

Brands are becoming studios.
“Every CMO is becoming a little more like an entertainment executive.” — James Crane
The money follows speed.
Private capital is moving into entertainment. It decides faster than studios, and it backs what it can see.
Taste is the scarce thing.
As content gets easier to make, the people who can find, build and package great work become more valuable.
Investors fund what they can see.
— Jon Flynn, EVP, Head of FoxNXT. We make it visible before it's priced: proofs of concept in days, pilots for about $50K.
10 · The Israel edge · Start-Up Nation

We see the tools before the market does.

We work from Tel Aviv, the heart of the Start-Up Nation, next door to the startups building the next generation of video, voice and live-render models. New models ship every week, and we're working with them the day they land. We test new tools before they launch, so our partners get tomorrow's capabilities today.

For instance: AI video live-streams – we were among the first in the world.

Studios, production houses and household-name directors are wowed by what's possible. Most don't yet have the knowledge or the in-house team to do it. That's where we come in, as their partner.

Built in Israel's startup scene

Ride the edge. Monetize fast.

We arm your strategy with battle-tested tech straight from Israel's startup scene—getting you to market faster and unlocking revenue your competitors can't see.

01Speed to market
02Outpace competitors
03Unlock new cash flow
11 · The core team

Strategy, creative, tech, execution and scale in one room.

Senior talent in every discipline, with production partners ready to scale any project, at any size.

Founder · Chief Narrative Architect & Strategist
Akiva Prell

Co-director of SINGh, the world's first AI rom-com musical feature. Built the AI revival of 1,000 Ways to Die. Creator of an animated series with 110M+ organic views and zero ad spend.

For more than twenty years, Akiva has written for the people who run countries: 300+ leaders on four continents, including a U.S. President and the Prime Ministers of Canada, Australia and Israel. Along the way he has made 100+ films and videos, marketed Hollywood films, and taught and led teams and national organizations across America, Canada, the Middle East and North Africa.

  • An HBO documentary Bill Maher called “Brilliant”
  • A Pollie, the Academy Award of political advertising
  • A #2 Amazon bestseller, and a $250,000 advance from Henry Holt and Co.
  • 400+ TV and radio appearances
  • $1B+ in earned media
  • Film marketing for Hollywood studios and TIFF
  400+ TV and radio appearances
00:00:00
00:00:00
00:00:00
Art direction
Yariv

Co-creator of The Bridge to Abundance.

Creative
Ronen

Core creative team.

Editing
Hagai

Picture editor.

Sound design
Matt

Sound designer.

Music
Hadassah

Original music and soundtrack production, in-house.

Tech & scale
Live AI pipeline

Renders faster than playback, with moderation, approved prompts and a human kill switch.

12 · How we start

One demo. Then we scale, together.

We work as your partner, from the first frame to the full slate.

1

Custom demo

Your IP, shown several ways, built before our first call.

Before the call
2

Pilot sprint

One episode, one catalog batch or one live night, delivered in weeks.

From ~$50K
3

Program

A full catalog, series or dream project on a production schedule.

Scoped per slate
4

Fan engine

Live rooms and instant greetings as an ongoing revenue line.

Revenue share
  Recording
Let's CREATE together.
Backed by CH Capital
Words become things.